Job briefWe are looking for a Marketing Strategist to join our team. This position is either remote or local to the Milwaukee area. We are willing to work with a remote candidate if they are the right fit. Our Marketing strategist position involves a variety of tasks, including designing digital marketing campaigns and performing market research. If you're a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets. We are open to recent college graduates. We want you to be teachable, innovative, and driven. We can help you learn the rest! Reports to: PrincipalWorks with: Principal, project manager, designers, editor, content writer, SEO manager; regularly engaged in client and vendor conversationsResponsibilitiesSet specific marketing goals for clients and internal marketingDesign and implement marketing strategies aligned with business targetsDevelop digital campaigns to increase web trafficAnalyze sales and marketing metrics and create client marketing reportsForecast market trendsResearch market to identify new opportunitiesGenerate innovative ideas to promote our brand and our clients' brandsEnsure brand consistency through all marketing channelsUse customer feedback to ensure client satisfactionLiaise with internal teams and ensure brand consistencyEstablish a strong, long-term web presenceReview client created materials and provide feedbackCreate or coordinate creation of internal marketing contentCreate and work with writers to create client marketing contentSchedule and publish client social media content, email content, and other content campaignsReview and help plan and run client weekly callsRequirementsProven work experience in marketingDemonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)Knowledge of CRM software and Content Management SystemsFamiliarity with SEO/SEM and Google AnalyticsUnderstanding of web designComfortable talking with clients (via phone, email and in person)Excellent communication skills (verbal and written)Strong analytical skillsBSc degree in Marketing or relevant fieldSense of humor and teachableDetail-oriented in context of a fast-paced environmentCapable of hitting daily deadlinesExceptional analytical skillsKeen ability to multi-task; self-starterStrong team collaboration skillsA strong vocabulary, prolific readerAn ability to grasp and communicate THE message
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