Marketing Specialist
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Job Description
Hello,
My name is Alex and I represent The Fountain Group. We are a national staffing firm and are currently seeking a Marketing Specialist position for a prominent client of ours. This position is located in Austin, TX, Orlando, FL, Boston, MA or Remote.
This role specializing in Secondary ELA/Literature is responsible for providing a professional commitment to advancing the literacy growth and college and career readiness of students.
Duties:
- Recommend marketing and promotional plans for Secondary ELA/Literature based on launch strategy as identified by product segmentation.
- Implements plans as directed, and monitors progress to existing marketing plans.
- Works to connect Secondary ELA/Literature strategies to cross-discipline and cross-company programs, implementing cohesive and consistent messaging that enhances the Secondary ELA/Literature message and products brand.
- As directed, implements strategic marketing communication tasks and projects. Represents Secondary ELA/Literature products as a Subject Matter Expert when collaborating with or training cross-functional teams.
- Supports and maintains national strategic plans and innovative marketing campaigns to drive demand.
- Maintains strong, ongoing channels of communication with sales, marketing, and product development teams to ensure success.
- Maintains strong relationships with sales teams to ensure integrity in the Sales process with the core message and positioning of assigned products.
- Provides training, strategic advice for key sales opportunities, and presentation development support.
- Creates a brand experience that engages and influences customers through personalized connections and ultimately converts mindshare into market share.
- Uses data to gauge effectiveness of marketing plans and promotional campaigns.
- Promotes product lines at national exhibits in ways that drive customer engagement with them.
- Continues to develop solid understandings of how districts adopt company Secondary ELA/Literature programs, including customer purchasing behavior, their purchase criteria, including the influence of current Curriculum Frameworks and Standards, and how to concisely articulate criteria coverage that connects to our programs, while eliciting and maintaining customer interest in the program.
- Provides accurate and quick support for sales teams in order to drive revenue.
- Connects our brands with customers and drives business results by blending strategy, creative content, technology, and analysis.
- Partners with Sr. Director and Director to identify and modify product promotional strategies and sales cases, as appropriate.
- Analyze competitors’ programs to deliver winning sales strategies to the sales team.
Qualifications:
- Requires BS/BA in related discipline.
- 3+ years’ experience as an ELA educator, or at least three years’ experience in educational publishing, within marketing, sales, editorial, consulting, or product management roles, with proven experience in creating and executing innovative marketing campaigns through multiple channels that drive demand.
- Proficient in MS Office; Word, Excel, PowerPoint, Outlook.
If you are interested in hearing more about the position please respond to this posting
Company DescriptionAbout The Fountain Group:
Headquartered in Tampa, FL, with operations in all 5 regions, The Fountain Group is a Contingent Labor Resource Provider. The Fountain Group services clients directly, clients with an internal contingent labor program, and clients with an external managed service program.
At The Fountain Group, we know that searching for a new career can be stressful, which is why we take time to understand your skills and personal goals. We understand the importance of job flexibility and professional growth, and offer top-notch positions with leading employers. In fact, the majority of our clients are well known Fortune 100-500 companies. We also offer a variety of benefits to our associates to ensure their overall happiness.
In addition to assisting with your job search, we will help you through every step of the process offering online tutorials and additional resources to enhance your industry knowledge and skills. As your employment agent, we are dedicated to providing career counseling and job advice, knowing precisely what established companies want.
At The Fountain Group, we treat you like family, regardless of your proximity to our office. We are dedicated to providing you with an exciting, challenging and highly rewarding place to work. Become a part of our team today and let us put your talents to work.
If you are interested in hearing more about the position please respond to this email with a copy of your resume in word form with the best contact info Please forward this email to any friends or colleagues
About the job
Marketing Specialist
To see similar active jobs please follow this link: Remote Legal jobs
Job Description
Hello,
My name is Alex and I represent The Fountain Group. We are a national staffing firm and are currently seeking a Marketing Specialist position for a prominent client of ours. This position is located in Austin, TX, Orlando, FL, Boston, MA or Remote.
This role specializing in Secondary ELA/Literature is responsible for providing a professional commitment to advancing the literacy growth and college and career readiness of students.
Duties:
- Recommend marketing and promotional plans for Secondary ELA/Literature based on launch strategy as identified by product segmentation.
- Implements plans as directed, and monitors progress to existing marketing plans.
- Works to connect Secondary ELA/Literature strategies to cross-discipline and cross-company programs, implementing cohesive and consistent messaging that enhances the Secondary ELA/Literature message and products brand.
- As directed, implements strategic marketing communication tasks and projects. Represents Secondary ELA/Literature products as a Subject Matter Expert when collaborating with or training cross-functional teams.
- Supports and maintains national strategic plans and innovative marketing campaigns to drive demand.
- Maintains strong, ongoing channels of communication with sales, marketing, and product development teams to ensure success.
- Maintains strong relationships with sales teams to ensure integrity in the Sales process with the core message and positioning of assigned products.
- Provides training, strategic advice for key sales opportunities, and presentation development support.
- Creates a brand experience that engages and influences customers through personalized connections and ultimately converts mindshare into market share.
- Uses data to gauge effectiveness of marketing plans and promotional campaigns.
- Promotes product lines at national exhibits in ways that drive customer engagement with them.
- Continues to develop solid understandings of how districts adopt company Secondary ELA/Literature programs, including customer purchasing behavior, their purchase criteria, including the influence of current Curriculum Frameworks and Standards, and how to concisely articulate criteria coverage that connects to our programs, while eliciting and maintaining customer interest in the program.
- Provides accurate and quick support for sales teams in order to drive revenue.
- Connects our brands with customers and drives business results by blending strategy, creative content, technology, and analysis.
- Partners with Sr. Director and Director to identify and modify product promotional strategies and sales cases, as appropriate.
- Analyze competitors’ programs to deliver winning sales strategies to the sales team.
Qualifications:
- Requires BS/BA in related discipline.
- 3+ years’ experience as an ELA educator, or at least three years’ experience in educational publishing, within marketing, sales, editorial, consulting, or product management roles, with proven experience in creating and executing innovative marketing campaigns through multiple channels that drive demand.
- Proficient in MS Office; Word, Excel, PowerPoint, Outlook.
If you are interested in hearing more about the position please respond to this posting
Company DescriptionAbout The Fountain Group:
Headquartered in Tampa, FL, with operations in all 5 regions, The Fountain Group is a Contingent Labor Resource Provider. The Fountain Group services clients directly, clients with an internal contingent labor program, and clients with an external managed service program.
At The Fountain Group, we know that searching for a new career can be stressful, which is why we take time to understand your skills and personal goals. We understand the importance of job flexibility and professional growth, and offer top-notch positions with leading employers. In fact, the majority of our clients are well known Fortune 100-500 companies. We also offer a variety of benefits to our associates to ensure their overall happiness.
In addition to assisting with your job search, we will help you through every step of the process offering online tutorials and additional resources to enhance your industry knowledge and skills. As your employment agent, we are dedicated to providing career counseling and job advice, knowing precisely what established companies want.
At The Fountain Group, we treat you like family, regardless of your proximity to our office. We are dedicated to providing you with an exciting, challenging and highly rewarding place to work. Become a part of our team today and let us put your talents to work.
If you are interested in hearing more about the position please respond to this email with a copy of your resume in word form with the best contact info Please forward this email to any friends or colleagues